Shopify SEO for Irish Stores

We turn Google into a steady source of sales for established Shopify stores. Real work in your store from week one, not a report in your inbox.

  • Good fit: You're already selling online, six figures or more
  • Good fit: You want Google to bring in sales, not just traffic
  • Not a fit: Not for stores just getting started
  • Not a fit: Not if you need results by next Tuesday

Book a 30-minute call

Pick a time that suits. We'll look at your store and tell you straight whether we're the right fit.

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Open booking calendar

Not ready to book? Email hello@oglesbymedia.com

€10m+ added for our clients · Shopify only · Irish team

More stores we’ve helped grow

Watersports retail

From €2,000 to €90,000 a month in online sales, mostly from organic search.

Erre Esse

A Carlow designer boutique moved from WooCommerce to Shopify with around 450 products and its search traffic intact.

Got Vape Wholesale

A Shopify Plus wholesale launch that did over US$2 million in gross sales in its first full year.

"It was a completely transformative impact on the store. I had to hire extra staff to handle the orders, and we needed a new warehouse."
— Owner, watersports retailer, Ireland

Sound familiar?

Small store, big store problems

Thousands of products, tight margins, and no budget to outspend anyone.

Amazon and Decathlon own page one

The big names have taken the top spots for the products you sell.

UK stores outrank you at home

Search for what you sell on google.ie and the top results are British retailers with bigger budgets.

Shoppers search for your brands and buy elsewhere

Someone types ‘Dryrobe Ireland’ and lands on the brand, or a competitor. Not you.

What we actually do

Your products turn up when people search

Most Shopify stores have problems behind the scenes that stop Google showing their products. You'd never spot them. We find them, fix them, and keep them fixed as your range grows.

Your collections do the selling

Someone types ‘women's wetsuits’ or ‘kids' bikes’ into Google. Your collection page should be what they land on, not a competitor's. We build your collections around the words your customers actually use.

Product pages that answer the buyer

Sizes, specs, who it suits, why it's worth the money. Answer it on the page and people buy. It's also what gets your products recommended by AI tools like ChatGPT.

Content that ends in a sale

No blogging for the sake of it. We write the guides your customers look for before they buy, and send them straight to the right products.

Why it helps that we're Irish

Irish search is different. People here search for runners, not sneakers. Buggies, jumpers, hoodies. Get the words wrong and you're optimising for the wrong market.

You're up against the UK. On google.ie you're often competing with UK retailers with bigger budgets. We know where Irish stores can win, and where they're better off not fighting.

Ready when you look beyond Ireland. Selling into Northern Ireland, Britain or the EU brings its own SEO setup. We've helped Irish stores do it, including one now selling into Germany.

Irish brands we've helped get found

  • Surfdock
  • The Canoe Centre
  • Progressive Safety
  • Erre Esse
  • PC Racewear
  • Don't Kill My Vibe
  • The Classic Mother & Baby Co.
  • Velotec

It starts with SEO Foundations

Every engagement starts with SEO Foundations: a full audit of your store, then we fix what we find. Technical issues, site structure, your key collection and product pages. Most stores see real movement within 60 to 90 days.

Every store is different, so we scope Foundations on the call. From there, most clients stay on a monthly plan to keep building.

Shopify SEO questions people ask us

Do you only work with Irish stores?

No. We work with Shopify brands in the UK, EU, US and further afield. But Ireland is home, and we know the market well.

What size of store do you work with?

Established stores already selling online, usually with a good-sized catalogue. If you're just starting out, we're probably not the right fit yet.

How long before we see results?

Most stores see real movement in 60 to 90 days. SEO builds over time, so we're a better fit if you're thinking in quarters, not weeks.

Do you only do Shopify?

Yes. Shopify is all we work on.

Do we have to sign a long contract?

No. Foundations is a fixed piece of work. After that, it's your call whether to keep going.

What happens on the call?

Thirty minutes. We look at your store, talk about where the organic opportunity is, and tell you straight whether we're the right fit.

Ciarán Oglesby, founder of Oglesby Media

Hi, I'm Ciarán

I opened my first Shopify store in 2013, selling a product Google and Facebook wouldn't let me advertise. So I learned organic search the hard way. Within six months it was turning over €30,000 a month.

I've been building and growing Shopify stores for other businesses since 2018. When you book a call, you're talking to me, not a sales team. I'll tell you what I'd fix first, and I'll be straight with you if we're not the right fit.

Ciarán Oglesby
Founder, Oglesby Media

Let's have a look at your store

Thirty minutes, no pitch deck. Just an honest look at where your store could be getting more from Google.